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Forward Forty is a digital life + style platform dedicated to sharing the best of
beauty, style, food, travel and wellness with a thoughtful, inspired and
authentic Caribbean voice.

Forward Forty creates a full calendar of multi-platform social media
and digital campaigns  that provide  deep consumer engagement
and can help your brand influence what women need now.

We engage with brands interested in telling stories of beauty, style
and wellness, finance and money, tech and travel with a
thoughtful, inspired and authentic voice.

There are many opportunities
to partner with us.

HOW IT WORKS

 Forward Forty creates customised content for brands with unique stories to tell to an audience that comprises largely of women

Forward Forty creates compelling content that connects your brand to a large audience of  women

Forward Forty’s SEO team can track content performance in real time providing analytics and optimisation strategies with proven results.

The Forward Forty Audience

Women 35 to 60

Middle Income to Affluent

University Educated

Inspired by all things beautiful

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An average of 50,000 people
reached on FB each week

6% are 25-35 years old
42% are 35-44 years old
33% are 45-54 years old
7% are 55-64 years old

An total of of 45,000 unique
followers across our social media accounts

2% are 25-35 years old
52% are 35-44 years old
35% are 45-54 years old
9% are 55-64 years old

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70% of our audience is
mobile and growing

80% of traffic comes from
social referrals

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OUR PRODUCTS

 We work with brands and agencies to craft custom social posts that are designed for sharing. Content ranges from humour, fact based blog posts to inspirational stories, and comes in various formats: videos, branded images, captions, listicles, quizzes, infographics, and other customised material designed exclusively for digital and social media. Custom social posts are crafted in an authentic voice that communicates a brand’s aspirations and themes, and inspires consumers to share.

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Forward Forty TV

Forward Forty TV is a life + style show tailored made for the social web. Our flagship product is based on our wildly popular blog video series and is designed to help women between the ages of 35-55 live and lead inspired lives. With 13 episodes shown over a 3-month period, we tell stories (wellness, success, beauty, style, travel,  beauty, fitness and tech)  with a compelling style and flair.

If you’re a brand looking to reach a niche market of middle to high-income female earners with discerning tastes, then this show is for you. Backed by our SEO and marketing teams, we can help you target the customers you want to reach, giving you guaranteed monthly metrics, better value for your money, and access to a targeted audience of savvy, female buyers.

Contact us at 720-3797 to learn more about our amazing, metrics-guaranteed packages, advertising costs and entitlements.

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Video

Forward Forty Production creates original video content designed for the social web. With a dedicated staff and production studio launched  in 2016, we have produced over 100 videos and worked with brands that include Aunt Jackie’s, Oscar Francois Limited, Republic Bank, Revlon, Meiling, Tobago Plantations, among others

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Native Content

Forward Forty can position a brand’s messages and product stories within our content in subtle, integrated ways. Underwritten posts are always thematically appropriate and custom created with the advertiser’s campaign goals in mind. This means a brand can seamlessly integrate its products/ services brand into our video productions, vlogs, photolays and blog posts in ways that match the form and functions of our content which is highly appealing to women over 35.

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Custom Editorial Content Programs

Forward Forty can demonstrate the commercial advantages of editorial-led marketing and deliver customised content designed around your brand, products or services in ways that are sales and pitch free. Your logo and message can be integrated creatively as brand identifiers that head and end the content created for your brand. This is nothing like you have seen before and by no means has the approach of traditional advertising. This is content marketing, the creation of stories that resonate,  and are shared through word of mouth.

Dedicated Emails

Your brand can be the exclusive advertiser (100% share of voice) in Forward Forty’s weekly editorial email that js delivered in an uncluttered landscape. Our weekly newsletter is filled with articles and tips targeted specifically to women. We produce 4 email newsletters per month and in them, we can create your giveaway message or any other product/service announcement. Our giveaways are promoted on our  Facebook and Instagrams channels and can also be tweeted.

High-Impact Ad Units

Our simple, cost-effective, and easily implemented digital advertisement are available in three standard sizes on our blog plaform

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Custom and Signature Events

We create a space through our bespoke event, Cocktails and Conversations, for women to get away and rethink business and life with other influential minds and thinkers. If you are interested in creating events for women who crave deep connections and move-the-needle conversations, let’s spark an idea together.

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Re-Marketing

Forward Forty’s  re-marketing banner strategy option can be included as part of your advertising package.This allows brands to create a digital footprint when customised Forward Forty articles are shared. Rates are calculated on a monthly basis and can be negotiated to a minimum of a week if desired, based on your promotional campaign.

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Services for Social Media

Forward Forty’s  Brand Identity Service begins (after strategy and tactics are approved)  with a custom brand media shoot, which includes professional product shots/portraits with a lifestyle vibe so we can show off the genuity of your products and services. We also create a library of lifestyle images to use for your website, digital, and social media content to provide the best first impression and build your brand. Finally, we can shoot short video reels to give you a mix of content to use where you need it.

CONNECTION STRATEGY

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We are true believers that in order to build an audience, you have to authentically connect with the right people for your brand. We create a strategy for how we reach out to people daily to organically grow your following while loooking at paid for strategies that are the best fit for you

CONTENT CREATION

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Forward Forty can demonstrate the commercial advantages of editorial-led marketing and  deliver customised content designed around your brand, products or services in ways that are sales and pitch free.  Your logo and message can be integrated creatively  as brand identifiers that head and end the content created for your brand. This is nothing like you have seen before and by no means has the approach of traditional advertising. This is content marketing, the creation of stories that resonate,  and are shared through  word of mouth.

CONTENT SCHEDULING
AND TRACKING
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Upon approval, we pre-schedule our posts 15-30 days in advance for our clients to be as prepared as possible in their marketing strategy. Once the posts go live, we keep track of the performance of each post, so our clients can easily see what types of posts work the best at specific times of day to continue to level up their social strategy as time goes on.

DAILY ENGAGEMENT
& CONNECTION
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Instead of spending all your time starting conversations with your ideal audience, let us take care of the day-to-day engagement.  We engage with your own content, your followers’ content, and connect with targeted followers with aligned accounts.

LET US CURATE YOUR INSTAGRAM FEED
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Elevate your Instagram feed with beautifully styled images that are tailored for the stories your brand wants to tell. We will plan your feed a month in advance, conceptualise, stage and shoot all the stunning visuals you’ve been yearning for. You can book your image bundles according to themes which are globally recognised, or you can set your own hashtag thread. Oh! Here’s an added benefit of our service, we’ll develop all your captions giving you one less thing to think about.

MARKETING OPPORTUNITIES
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If you’re interested in discussing custom advertising solutions across thematic  segments of: style, beauty, food, travel, success, money and finance, health/wellness, tech and home,  please contact our sales team at [email protected] or call 720- 3797 for more information or to set up a meeting. To start off, please include your company and/or business category, timing, and budget levels.

Thanks and welcome aboard. You’ve made a great choice!

WE’RE READY WHEN YOU ARE!

Call Us

 +1 868 720 3797