Happy Mother’s Day

Remember last year we said we would tell more stories that allowed women to see themselves differently, stories that reflected a need for a space for women to understand that beauty and success could still happen as they aged and there was power in their voices that could not, and should not be disregarded. 
Well friends, pour yourself a cup of coffee or a glass of wine (depending on the time of day, it’s totally fine), because today, we’ve produced and directed two amazing stories made especially for Mother’s Day.
Just for you!
You’ll love this all-female family headed by a super mom who puts herself last on every list. This video is perfect for all mothers who feel stuck in a rut and would like to look a tad bit glamorous, even if just for a day. If you’re anything like the selfless woman in this video, I hope by its end, you dismiss the notion that if you do anything that is uplifting or pleasurable for yourself you’re violating some terrible, unspoken code that you should disappear into the lives of your children without caring for yourself. 
Yes, this is a makeover video, but at its core, it’s not a story about cosmetics and clothes, but rather the joy that is harnessed when a woman puts self-care as a priority to harness the power of being her best. 
We were over the moon when Dairy Dairy The Milky Milk gave us the opportunity to explore with 8 moms and their children the myths and realities, the serious and silly sides, the thankless and supremely satisfying aspects of being a mom. And all we had to do was ask one question…”Do you think you’re good enough?”
The women in this video get real, raw even and in the process learn the unexpected from their children, that love is all about the little things. Be prepared to feel joyful and sad when you look at this one.

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4 Comments. Leave new

Marlene yeates joseph
May 14, 2018 2:23 am

Hi Forward forty team, junette, yet another excellent production, as always , selective , timely, endorsed by some RENOWNED, brands and sponsors. You DO things with such FINESSE , and an intimacy that make your subject matter/project, APPEALINg for all. The viewer can be as simple simon, or monarch royalty you do it with your signature style. Love your mother’s day presentation, so much positive energy and ENCOURAGEMENt given to those young moms as they nurture our future GENERATIONS. The makeover mom looked a lot like you. BLESSINGs to you and the team

Forward Forty
May 14, 2018 1:37 pm

Oh wow Marlene, I will share this with the FF team, thank you so much for your uplifting words which mean so much. I am thankful that we are able to work with brands that get the power of authentic storytelling and who believe in what we are trying to accomplish with the work we set out to do. I always say that we are nothing without those who believe in us and an important part of that equation is the support that comes from those who follow and comment on the work we do. Thanks so much again.

May 21, 2018 4:01 pm

Thanks for sharing

Forward Forty
June 3, 2018 10:09 pm

Thank you for reading.

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