At the height of the pandemic, when it seemed as if –( everyone you knew, knew someone who had died/ life would never be the same / we were in some kind of masked up chokehold) I took some time to do a full inventory on my business When life put your business in a blender and shakes it up like that, you need to ( reflect/ take stock of its impact/ come to terms with the changes). It is really the only way forward. For the first time in years, I had to analyze what I wanted my business to (become, look like in a digital age, evolve into in the future) Many times I was worried and felt helpless. It felt like wiping the slate clean even when I wasn’t. Baptism by near bankruptcy. I suppose. But as things have settled and new norms seem be hanging round for a while, I figure we don’t have to wait for a life-altering event to reconfigure what we want our lives and our business to look like. Inventory shouldn't just happen in a crisis. I’ve got the pandemic to thank for that. Don’t wait for the shake-up to shake things up. Change can happen on a normal Tuesday. 🤘🏼❤️ Visual Idea: 1. Photo of you looking straight to camera